“Working with Jay on the PocketTax brand identity was a genuinely enjoyable process. He started with a workshop to properly understand the business and the audience before putting pen to paper, which made all the difference to what came back. He listened to my feedback, provided valuable consultation at every stage and iterated until it was right. I’m really pleased with the final identity, and the feedback I’ve had on it from others has been consistently positive. Very talented, and I’d recommend him without hesitation.”